In a standard situation, when a company wishes to advertise they can do so by hiring an advertising team, and then paying for advertising space. However the affiliate marketing program is very different. The affiliate sites are not paid up front for their trouble, they are paid as customers join through their site. If we take the model of one of the most successful affiliate programs, that of sports betting there are significant calculations that need to be made in order to accurately work out how and when to pay an affiliate.

Unlike in other affiliate programs, the sports betting sites pose a unique problem. Affiliates have the option to be paid a percentage of the money that a player who joined through them generates for the sports betting site. Therefore the sports betting site or the affiliate program needs to be able to track and accurately calculate a players betting, in order to pay the affiliate the correct amount. Firstly the affiliate is assigned a unique URL, so that the sports betting site can accurately locate where exactly the new player has joined form. The second problem is then keeping a record of the player once they are on the site, so that the affiliate is rewarded as and when thy generate money. This is usually done by assigning the new player a unique number, which can then be monitored by the sports betting site, allowing them to reward the affiliate as the money comes in.

The system is complicated in terms of the dynamics of the payment, especially when compared to the simplistic method of paying up front. But in truth the sports betting affiliate program is a simplistic automated system, which works time after time. This is a fact backed up by the thousands of sites that continue to stay with or join the affiliate-marketing program and by the huge profits that these sites are able to command. The effectiveness of the affiliate program industry has also benefited the Internet industries including but not limited to sports betting. It has also offered the opportunity to thousands of small site owners to create a small revenue for themselves, as well as creating an industry in which new businesses can be founded purely to take advantage of the lucrative marketing program.

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Affiliate Program Marketing

One of the first things that an affiliate should consider is which industry they wish to represent. If a new affiliate already owns a site their may be an industry that is linked to it and therefore a more relevant to represent. To earn money it makes sense to be encouraging a clientele that are likely to want to visit a site if it is linked to something that has something to do with the content. For example it would be fairly inopportune to represent a music site if a site was dedicated to sports. If however you are looking to create a site that is dedicated to hard selling the affiliate links, then it is far easier to mould a site around an industry. One of the largest online industries that provide greatest service to their affiliates is that of online sports betting. By joining an affiliate program like that of sports betting, you can increase your chances of earning potential. Because it is such a large industry already and still has the potential for growth, it provides the perfect backdrop for a new affiliate.

Sports betting affiliate programs offer some of the largest and most profitable payouts to their affiliates. Like others in the online gaming industry, sports betting programs don’t simply offer small one off payments or percentages of a sale. Instead it is possible for an affiliate to sign up and receive a percentage of each player that they generates lifetime money created for the site. Therefore if a person signs up and gambles daily for a few years the affiliate stands in line to earn a sizeable portion of the bookmakers profits for the entirety. But unlike the bookmakers that they represent, the affiliates stand no chance of losing out when a player doesn’t generate money or wins a bet. The worst thing that can happen is that an affiliate will receive nothing, but they will never be forced to pay a negative balance, which in turn makes the sports betting program both profitable and safe. It is because of this successful and risk free equation, that so many people have decided to make their websites dedicated to sports betting affiliation. As a result the sports betting industry is achieving phenomenal growth, and affiliates everywhere are experiencing unimaginable gains. The best thing about the program is that because it is free for anybody to join it is wide open to opportunity for everyone. There are no restrictions and no qualifications required, so even people with the least marketing or Internet skills can profit from the industry.

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Affiliate Program Marketing

Affiliate programs are easy to implement and simple to understand.

•    No products necessary
You never have to have your own product to make money with affiliate programs. It’s all about promoting other people’s products.  The steps to making money promoting other people’s products can be summarized in simple steps:
1)    Choose an affiliate program.
2)    Obtain an affiliate link from the program you’re trying to promote.
3)    Create a site that has your affiliate link.
4)    Prospects who click on your link will be redirected to the website that has the product you’re promoting.
5)    If they make a purchase at this site through your affiliate link, you’ll get a commission (the percentage varies according to the program. What’s cool about it is that your prospects do not necessarily have to make a purchase right away for you to make money. Most affiliates (not all affiliate programs are created equal) will have software that “tracks” your prospects so that if they come back, say, three months later, and make a purchase, you’ll still make money.
•    No geniuses allowed
You don’t have to be a John Reese (a big time internet marketer) to make big money with affiliate programs. In fact, if you’re a John Reese, you shouldn’t be reading this article! Most affiliate programs are designed with the beginners in mind. In fact, you can promote a product without being an expert on the product. Leave that to the one who owns the product you’re trying to promote. All you have to do is pick a winning affiliate program that has a proven track record. Some affiliate programs will even provide you with prewritten emails, banners, text links and free eBooks that you can brand and promote.

Planting seeds

Think of affiliate programs as the planting seeds. Besides from the fact that you can make some money while promoting affiliate programs, you’re building a list (customer base) that can make you money again and again in the future. What you’re doing is really building relationships with your list. You can do this by sending follow-up emails, newsletters, etc. Once your “seeds” are “planted”, you can promote other affiliate products, or even your own to your list! – naturally, the bigger the list, the better. Keep nurturing your list and it’ll pay big dividends for you.

Understand the importance of building a list.

If there’s one thing that you get out of this article, it is this: you must build a list. How can you promote anything if you have a zero customer base?

If you’re going make mistakes, might as well make them here.

Just because affiliate programs are easy to implement and the fastest way to make money, doesn’t mean you’re not going make mistakes along the way. You WILL make mistakes. John Reese made mistakes. Babe Ruth made plenty of them. Every successful person makes mistakes. But since this will be your training ground, you might as well you’re your mistakes here. But more importantly, learn from them. The mistakes you make promoting affiliate programs will prepare you to bigger things – like creating and promoting your own products becoming a master marketer.

Building assets

Looking at the big picture, you’re learning valuable skills to build ASSETS. Use the skills you learn to continuously create multiple sources of income. Next article we’ll talk more about this.

You can start making money today if you followed these steps. Let the idea of building a list sink in your mind. It can produce both instant gratification and a perpetual cash machine if you set it up right.

Profitably Yours,

Alex Nguyen

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Affiliate Program Marketing